![](https://lunastudio.co.uk/wordpress/wp-content/uploads/2020/10/Nutanix_part1.jpg)
Participants were invited to earn points on new accounts which they could then spend with their own bespoke travel agent for the trip of their dreams. We designed a website that participants could log into to see how they were competing with their colleagues through a leader board. We also created flyers and postcards to promote the incentive campaign.
![](https://lunastudio.co.uk/wordpress/wp-content/uploads/2020/10/Nutanix_part2.jpg)
![](https://lunastudio.co.uk/wordpress/wp-content/uploads/2020/10/Nutanix_part3.jpg)
Marketing emails and other digital graphics were sent out weekly to participants to encourage them to keep going and achieve their dream holiday.